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Baidhurya Mani over at Sell Courses Online recently published an interesting study looking at the tech stacks used by different WordPress LMS plugins, including LearnDash. Our very own Design Upgrade for LearnDash plugin received high marks; it is being used on at least 10% of LearnDash websites.

The study looked at 8 of the most popular WordPress LMS plugins, and only included data if a site was using one of them. BuiltWith was used to access the data. About 240,000 sites were found in October 2022 using the following 8 LMS plugins:

I’ll briefly cover a few of the findings, but please visit the original article for the full report.

WordPress LMS Study Findings

  • LearnDash is the most popular WordPress LMS plugin with over 34% market share (83,415 websites)
  • WooCommerce is used by over 65% of these WordPress LMS sites
  • Astra is by far the most commonly used theme
  • More than 90% of the websites use a page builder, 57.5% of which use Elementor (137,859 sites)
  • BuddyBoss is used on 13% of LearnDash sites
  • Paid Memberships Pro is by far the most popular membership plugin used by LMS websites

Design Upgrade for LearnDash & Uncanny Owl

Our own Design Upgrade for LearnDash plugin is mentioned as being used on 10% of all LearnDash websites. We’ve been at 10,000+ active installs for almost 3 years now, and are hoping to crack 20,000 soon.

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Uncanny Owl has been making the best LearnDash plugins since the day LearnDash was born. Their LearnDash Toolkit is used on over 30,000 sites and adds 20+ features specifically for LearnDash. They also sell the popular plugins:
Uncanny Groups - group/corporate sales, group reporting & more.
Tin Canny Reporting - one of the best reporting plugins for LearnDash
Uncanny Automator - automate LearnDash & connect with 150+ WordPress plugins & third-party services

Special shoutout to our friends at Uncanny Owl. Their Uncanny Toolkit for LearnDash plugin is used on 26% of LearnDash sites 🤯. They have been at 30,000+ active installs for a while now, too.


Sell Courses Online goes into more detail on ecommerce usage, membership plugins, how much users spend on their LMS tech stack, and much more.

Tech Stack Insights From 240K WordPress LMS Websites: A Data Study →
Published: November 2022

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